The Air Guitar Story

Black and white photo of a sign reading 'AIR GUITAR' above a structure with umbrellas.

People ask us all the time how Air Guitar got its name. It all started when we were picking up one of our founders Eric at the San Diego Airport and he jumped into the back seat while the famous Guns N’ Roses song Paradise City was blasting on the car stereo. He was so stoked that he started playing the Air Guitar feverishly and we thought it was hysterical.


We then went and drank a few too many margaritas on the beach and decided that Air Guitar was a great name for this place. If you think about, playing the Air Guitar usually happens when you are in a great mood and super excited and that is what we wanted this store to feel like all the time!

Overhead view of a shopping basket containing a tulip bouquet, bag of Death Wish Coffee, pack of Honey Mama's chocolate, sushi package, can of kombucha, bottle of wine, a tub of Rebel ice cream, an avocado, a pear, and green onions.
A couple shopping for flowers at a store with various bouquets on display in black and white.